Does anything on this package make you laugh? For me, it made me realize you can move on from a job but the lessons you learn, or pains you endure, don't easily fade.
You probably didn't spot anything but for me it immediately made me laugh and cringe at the same time.
Am I supposed to preheat the oven to 350 or 325? 😂
What makes me cringe about this is knowing the amount of checks artwork for any brand goes through before it ever lands on the shelf in front of the consumer. Their are deadlines to meet and so many different eyes viewing, reviewing, and tweaking along the way. Then, after all that, a product hits the shelf with a mistake like this and suddenly it is the end of the world. That, my dear readers, we'll call Brand Management PTSD.
I feel bad for whomever received the wrath for this simple mistake. I can ensure you that the day the mistake was spotted on the shelf in the store was not a pleasant day. However, life goes on. Even when I was involved in packaging I was able to recognize that you own the mistake, correct it, and move on. It wasn't life or death. Eventually, no matter how beautiful or perfect it was, all packaging would eventually find its way to the trash.
While making breakfast this morning, I saw this and began to think of how tragic it was. Not that I could possibly burn my biscuits but that so much effort went into one tiny piece of artwork, that would one day become trash, and so little effort went into the lives of those that worked on the artwork.
"May your kingdom come and what you want be done, here on earth as it is in heaven." Matthew 6:10 NCV
There are so many things in life that we put a high value on. We get awards for things that are most excellent in their class. However, in heaven, I doubt that the artwork on biscuits holds much value. Let's take a moment to recognize the most valuable things here on earth are those around us- people.
Take a moment today to look in the mirror and say these words, “God created you, you are not here by mistake but for his glory. He loves you and adores you. Believe it.”
Then take a moment to look someone, anyone, in the eye and encourage them today. Encourage them like they are the last person you’ll ever get to encourage.
God, help us to perform our work with excellence, to own our mistakes, and correct them quickly. God, help us to recognize that making mistakes sucks. Let us be firm when mistakes need to be corrected but never belittle or 'make an example' of someone because of their mistakes. Let us recognize that they are a person and even more than that someone created in your image. Let us work alongside each other with love, integrity, respect, and honor. Lord, align our value system with yours, that we would place a high value on the lives of others. As your followers, let us bring forth your kingdom and they way you operate, here on earth as you do in heaven. Amen
A New Identity
What is this blog about? You mean, I'm supposed to have a purpose? Ok, if that's required then my purpose is life.
Better with age...
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